Here at NiceJob we’ve seen countless examples of service experts who do their specific service really well, but when it comes to marketing and sales they often fall short. The fact of the matter is that sales is hard, and their ability to find new customers is often the thing that holds people back. It's so heartbreaking to see in most cases because it's the one thing that is holding them back.

What are users saying about products? Are they providing details about their experiences with services? If so, this is a great way to start sharing UGC. Including customer reviews on company landing pages, and email newsletters can build trust with consumers to hopefully increase conversions.

NiceJob is excited that Google has made a change to encourage unfiltered reviews from customers. We firmly believe in reviews as the currency of trust. To protect this currency, and ensure that customers can truly trust your company’s reviews, Google is limiting review filters.